Exclusive pricelist dedicated to haircare professionals
Join us to discover the exclusive pricelist
Being specialists in haircare means being able to go to the “roots” of hairdressers' needs.
We have a direct relationship with hairdressers because this is the only way we can test solutions together and constantly improve our products over time.
"For the future of VALERA, I dream of an even stronger leadership in the hair industry, further deepening the relationship with hairdressers,
because that is where the keystone lies."
Flavio Soresina, CEO of VALERA